Advanced Digital Marketing Training 30 + class
Class 01. DIGITAL MARKETING INTRODUCTION
• What is the Digital Marketing
• How to structure your marketing plan
• How to segment your audience
• Important Digital Marketing Terms Digital Marketing Funnel
• How to build loyalty with your potential customers?
• What Is a Search Engine
• How Search Engine Works
• What Is Search Engine Optimization (SEO)
• Why Does My Website Need SEO?
Class 02, FACEBOOK MARKETING
o Facebook Marketing
o Introduction to Facebook Marketing Facebook Group Marketing
o Facebook Fan Page Customization
o Facebook Page for Local Business
o Facebook Marketing Strategies Through Fan Page
Class 03. Design
§ Profile photo, cover photo, and
§ logo design by canva and snappa
Class 04. FACEBOOK MARKETING
o Facebook Business Manager Creation & Define Your Targeted Customer.
o Page Set Up Billing Options Engagement Post Creation.
o Facebook Send Message Ad Set Up & Promotions
o Facebook Page Promote Ad Set Up & Promotions.
Class 05. FACEBOOK MARKETING
o Facebook Awareness Ads
o Carousel Ads Set Up & Promotions
Class 06. FACEBOOK MARKETING
o Facebook Lead Generation Ads
Class 07. FACEBOOK MARKETING
o Traffic ads,
o Video views ads
o A/B testing
o Competitor and lookalike
Class 08. INSTAGRAM MARKETING
o Instagram Marketing Introduction
o Instagram Marketing Anatomy
o Creating an Instagram Business Account
o Instagram Marketing
o Introduction Planning your content strategy
o Growth #1 Shortcuts
o Growing & Automating content production
o Using stories to grow
o Instagram ads
o Automated outreach #Tags Secrets
o Promoting Business on Instagram
Class 09. TWITTER MARKETING
o Twitter Marketing Introduction &
o Twitter Profile Optimization
o Twitter Features & How To Leverage PinnedTweets & Threads
o How To Acquire New Clients Through Twitter
o How To Get Big Accounts To Follow You
o Everything You Need To Know About Twitter Analytics
o Twitter List & Daily
o Engagements
o How To Generate More
o Twitter Marketing - Growth- - Word Track
Class 10. TWITTER MARKETING
o Twitter Ad Structure
o How To Set Up Your Twitter Advertising Account
o Twitter Campaign Objectives
o Setting Up A Twitter Ad Campaign To Drive Website Traffic
o Ad Group Details & Bid Types Audience Demographics - Gender, Age, Location,
Ad Group, Devices & Placements
o Twitter Ad Creative
o Reviewing Your Campaign Data
o Setting Up A Twitter Ad
o Campaign To Get More Followers
Class 11. PINTEREST MARKETING
o Pinterest Marketing Introduction
o Pinterest Business Account Creation
o Pinterest Account Management
o How to Get More Followers?
o How to Rank #1 On Pinterest
o How to Drive Traffic to Your
o Website with Pinterest?
o Pinterest Analytics
Class 12. LINKEDIN MARKETING
o LinkedIn Marketing Introduction
o Introduction to LinkedIn marketing
o LinkedIn Marketing Anatomy
o Adding Your Business on Linkedin
o LinkedIn Company Page
o Optimization LinkedIn Company Page ranking
o LinkedIn Ad Setups
o LinkedIn Lead Generation
Class 13. TUMBLER MARKETING
o Tumbler Marketing Introduction
o Creating Tumbler Blog
o Professionally
o Learn How to Use Tumbler for
o Business Promotion
o Using Tumbler as Web 2.0 Backlinks
Class 14. NICHE RESEARCH
o Affiliate Product Research
o Affiliate Product Idea Creation
o Amazon Niche Research
Class 15. ADVANCE KEYWORD RESEARCH
o What Is Keyword Research & Why You Need It?
o Learn About Both Paid & Free Keyword Research Tools.
o Keyword Research Step by Step
o How to Find Some Gold Keywords for Your Website?
o Find Global Search Volume for Specific Keyword
Class 16. ADVANCE KEYWORD RESEARCH
o Find Country Based/Local Specific keywords
o Find Local Search / General search trends
o Researching Your Competitor's Keywords
o How to Find Profitable Keywords?
o Selecting Final Keywords
o Determining How Easily We Can Rank for Specific Keywords
Class 17. YOUTUBE MARKETING
o YouTube Channel Creation & Optimization
o Tips to Create Great Content and Videos
o Quick and Effective Tips for Videos Optimization
o Keyword research and competitor analysis
o YouTube Competitor Analysis
Class 18. YOUTUBE MARKETING
o Paid Video Promotional campaign
o Top Niche Ideas for YouTube
o Marketing
o YouTube Monetization
Class 19. LOCAL SEO
o Importance of Local SEO
o Creating Your GMB Page Professionally
o Optimizing Your GMB Page
o Doing Local Listings for Local SEO
o Tips & Tricks About Ranking Factors of Local SEO
Class 19. LOCAL SEO
o
Importance
of Local SEO
o
Creating
Your GMB Page Professionally
o
Optimizing
Your GMB Page
o
Doing
Local Listings for Local SEO
o
Tips
& Tricks About Ranking Factors of Local SEO
Class 20 Technical SEO
o
Page
Loading Speed
o
Mobile-Friendly
Site Design
o
Discussion
on Dwell Time
o
Sitemap
Creation &
o
Implementation
o
Site
Secure With HTTPS
o
Schema
Markup Implementation & Testing
o
HTTP
Status Code (Details)
o
Identify
Bad Redirects (301, 302) pagination
o
Domain
Redirection
Class 21. ON PAGE SEO
o
Website
Structure & Design Title Tag Optimization
o
Meta
Tag Optimization URL/Permalink
o
Content
Optimization
o
Heading
Tag
o
Internal
and External Links
o
Image
Optimization
o
Txt
o
Sitemap
Class 22 OFF PAGE SEO
o
Blog
commenting
o
Guest
posting
o
Question-answer
site backlinks
o
Social
bookmarking
o
Website
structure & design
o
Class 23 OFF PAGE SEO
o
Forum
posting backlinks
o
EDU
backlinks
o
Pin
backlinks
o
Create
compelling infographics
o
Improve
social signals
o
Directory
submission
o
PBN
backlinks
o
Weekly
link roundup posts
Class 24 GOOGLE ALGORITHM
o
Mobile-first
index
o
Panda
o
Penguin
o
Fred
o
Rank
brain
o
Hummingbird
Class 25 GOOGLE ADWORDS
o
Setting
up a google ads account
o
setup
google search ads
o
setup
google video ads
Class 26 GOOGLE SEARCH CONSOLE
o
Add
A Site To GSC
o
Set
Preferred Domain Version
o
Set
Target Country
o
Google
Analytics with
o
Search
Console • Check for the "Security Issues"
o
Submit
A Sitemap
o
Check
the "Index Coverage"reports
Class 27 GOOGLE SEARCH CONSOLE
o
URL
Inspection
o
Check
Performance Report
o
"HTML
Improvements" Report
o
Structure
Data
o
Internal
Links
o
Crawl
Stats
o
Mobile
Usability
Class 28 GOOGLE ANALYTICS
o
Add
a Site to Google Analytics
o
Add
A Site to GA Using Google Tag Manager
o
Integration
of Google Analytics
o
with
Search Console
o
Google
Analytics Data Comparison
o
Advanced
Reporting
o
Customize
Dashboard Google Analytics Goal Setup
Class 29 EARNING
o
Create
Freelancer.com account
o
How
to place a bid for Project
o
How
to write cover letter
o
which
time the project can be awarded by bidding
Class 30 EARNING
o
Create
upwork account
o
How
to place a bid for Project
o
How
to write cover letter
o
which
time the project can be awarded by bidding
Class 31 EARNING
o
Create
Fiverr account
o
How
to place a bid for Project
o
How
to write cover letter
o
which
time the project can be awarded by bidding
Class 32. EARNING OPPORTUNITIES &
BONUS
o
How
to Work in Local Market
o
How
to work online Marketplace
o
How
Can You Create Your Own Earning Opportunities?
o
How
to Create a Complete Profile in the Marketplace?
o
How
to Rank Our Profile on Marketplaces?
o
How
to Deal with Clients
o
Secret
Tips & Tricks for Picking Clients from Not Only Marketplace but Also Other
Online Platforms
Class 33.
o
Developing
Conversation Skills.
o
Some
Special Strategy to Be Professional.
o
Tips
& Tricks to Starting Work with Local Area.
o
Hidden
Tips & Tricks.
Write to MD Abdul Goni
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